Quantitative research is based on pure facts and statistics. It is mostly numbers and data that show specific informtaion about something. For example The image below is of a top five Uk box office stastistics and this is a good example of quantitative research because it shows exact number of people who watched the films, exact number of money made by the film and more numeric kind of information.
Some advantages of quantitative research are that it gives precise and correct informtaion.
Also it is quick and easy to plan. A graph of percentage or of any sort for this topic can be easily made. Another advantage is that it easily easy to understand.
Some disadvantages of quantitative research are that like an open or closed question, the answers to this are always closed, so the result is facts and not opinions.
Also quantitative research can be outdated to quick. Because these are based on numbers and figures, this type of information changes alot. Most of it changes every day! for example the Avengers assemble movie was the most popular movie ever, and its figures rose every day because someone was going to watch it all around the world.
Also it is quick and easy to plan. A graph of percentage or of any sort for this topic can be easily made. Another advantage is that it easily easy to understand.
Some disadvantages of quantitative research are that like an open or closed question, the answers to this are always closed, so the result is facts and not opinions.
Also quantitative research can be outdated to quick. Because these are based on numbers and figures, this type of information changes alot. Most of it changes every day! for example the Avengers assemble movie was the most popular movie ever, and its figures rose every day because someone was going to watch it all around the world.
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